About Us
At Aurum Roasting Company, we’re redefining the coffee experience with a commitment to sustainability, community, and unparalleled quality. Founded in 2023 by Cameron Langshaw and Austin Hala, our journey began with a simple idea: to craft exceptional coffee that brings people together while honoring the planet. Though we’re working toward opening a physical café, we currently share our passion through our online store, delivering freshly roasted beans and artisanal merchandise.
What sets us apart is our dedication to freshness and innovation. Every batch at Aurum is roasted to order, ensuring you experience coffee at its peak flavor. We roast exclusively on a Bellwether electric roaster—a cutting-edge system that breaks away from traditional gas-powered roasting. This electric technology reduces volatile organic compounds (VOCs) by 87%, resulting in a brighter, cleaner roast that highlights the bean’s natural flavors. Bellwether roasters also offer precise control and data-driven insights, allowing us to perfect each roast while minimizing our environmental footprint. It’s a craft we take seriously, blending tradition with modern sustainability to deliver a cup that’s as ethical as it is exceptional.
Our mission is to create more than just great coffee—it’s about fostering a community of coffee enthusiasts who share our values. We’re focused on sourcing sustainably, roasting with care, and exploring every avenue to bring you the best coffee experience possible. From the moment the beans are roasted to the time they arrive at your door, every step reflects our artisanal approach and unwavering commitment to quality.
Join us at Aurum Roasting Co., where every sip is a celebration of craftsmanship, sustainability, and the joy of coffee.